self growth

In the last year I struggled a lot mentally - I am always so hard on myself & constantly battling with my own mind. It felt never ending too. Lots of ups and downs. Almost like a never ending cycle. I had no idea how to break that cycle either - I was truly lost. 

But it just got so bad that I couldn’t deal with it anymore. Sometimes you just need to hit a bad low to get to a new high. Sitting down with yourself and reflecting on why you’re not happy isn’t easy. It takes a lot of courage to make that first step and realize something needs to change or that somethings not right. Hitting rock bottom changed my life. 

Every new collection that we come out with has a special place in my heart because it’s truly just me sharing my personal experiences (the good & the bad) with you - &  I wanted to say thank you for allowing me to do so. I’m so excited for this collection & I am extremely grateful because as aloura is growing - i am too. Although we may see growth as painful & hard - there is so much beauty in it too. With the pandemic for example, and how quickly all of our lives had to change, I am proud of you for how far you’ve come & being here in this moment with us. 

The goal for Aloura is to be that shoulder you need when things aren’t looking up- that hand to hold to take you to the next step - the open arms to cheer you on - aloura is there for you & rooting for you!!!!! 

You’re not alone!

LETS GROW BEAUTIFULLY TOGETHER 

Sincerely,

Julia